Primal embarked on a strategic planning phase. The primary goal was to develop a plan that would increase website traffic and generate leads for Inside Out Academy. Primal initiated strategic keyword research, focusing on identifying essential keywords for all important service pages. These keywords were selected to draw quality traffic to the website, ensuring that the right audience was reached. Additionally, Primal recognised the potential of blog content in addressing family and parenting issues. They conducted blog keyword research to identify topics that could serve as a valuable source of quality traffic, addressing the concerns of the target audience effectively.
The inner game of the great mind