Who knew the little texts we send could do so much for business? SMS has come a long way since its 80s debut and now it's a total powerhouse for companies big and small to reach out to customers and rack up those sales. Ready to unlock its full potential? Here's how. Read More
What is GDN? It stands for Google Display Network. It’s a Google advertising tool for displaying your ads… Read More
B2B is a business model that focuses on commerce between two businesses; this could be anything from selling… Read More
What is a content gap analysis? It is a strategic method of finding gaps in the content on… Read More
Google Trends is a tool that makes it easy for users to find information about people’s Google searches. Read More
If your business is based in China, or are thinking of targeting the massive market, you can’t overlook the… Read More
The pandemic has caused the business environment to become volatile and has certainly impacted consumer behaviour during COVID-19. Almost all… Read More
Discover why working with a micro or nano online influencer might just be the best marketing approach for… Read More
Still using the same Instagram tips and tricks you learned a few years ago or even a year ago? Well… Read More
Who doesn’t want more hits on their website? Majority of businesses nowadays are online and wish to increase their presence… Read More
As digital marketing has become the back bone of most companies, there have been several misconceptions formed with regards… Read More
Ever wondered what you could do about users who visit your page but never complete a purchase? With remarketing… Read More
Instagram “Stories” and “Live” have really brought the company to the higher echelons of digital marketing. With… Read More
In today’s rapidly changing, fast-paced marketing world, success in most businesses, and especially online, is often limited by how well… Read More
Instagram started off life as a small indie app for artistic types, but has quickly grown into one of the… Read More
It’s no secret that Facebook’s much-hated feed purge has led to a very dramatic decline in organic reach. A study… Read More
In less than a year, according to Entrepreneur associate editor Erin Schultz, 80 percent of all online content will be… Read More
For local businesses, Google AdWords is a remarkably valuable tool for attracting website traffic and turning web… Read More
Managing your brand’s social media presence is a full-time job all by itself. From creating and publishing content, to engaging… Read More
Voice search is decidedly gaining momentum these days, and for good reason — it’s fast, user-friendly, allows you to search… Read More
